Our verdict
Being tested. An editor is using Crisp hands-on; the verdict and score appear here once they sign it off.
What it does
Crisp adds a chat box to your website and gathers chat, email and messages from apps such as WhatsApp and Instagram into one shared inbox. On paid plans its AI agent, Hugo, can answer customers using your help articles and website, and it can suggest replies for your team.
Crisp is a French company, and it suits small businesses and small support teams.
Why use it
- A free plan covers basic website chat.
- One inbox for chat, email and messaging apps.
- On paid plans, the AI agent answers from your own help articles and website.
- Higher plans add a help centre, so customers can find answers themselves.
How it works
- Sign up and add the chat box to your website or shop.
- Connect your email and messaging accounts.
- Write or import help articles for the AI to learn from.
- Test the AI agent with real questions and set when it hands over.
- Answer the rest from the shared inbox or the phone app.
How hard is it to use?
Beginner Easy to start. You need an account, not any technical know-how.
Adding chat takes minutes, which is why we rate it Beginner. Getting the AI to answer well takes some testing with your own content.
What it costs
Free plan; paid plans. A free plan for basic chat, for two people, with no AI credits. Paid plans (Mini, Essentials and Plus) add more seats, channels and features, and include credits for the AI agent.
Prices change often, so check Crisp’s own site before you pay.
Watch out for
- AI features and usage limits depend on your plan, so check them before you rely on the AI.
- Test its answers on refunds and complaints before going live.
- Tell customers when they are chatting with AI.
Your data
Check Crisp’s privacy pages for where data is stored and whether conversations are used to train its AI.
We haven’t confirmed that Crisp can keep your data in the UK, so check where it keeps your data before you share anything private or about other people.