HeyGen

What it does

HeyGen makes presenter-style videos with AI avatars: type a script and a realistic presenter reads it to camera. It can also translate a video into other languages in the speaker’s own voice.

It is used for explainers, training videos and reaching audiences in other languages.

Why use it

• Explainer videos without a camera, a studio or a presenter.
• Translates a video into other languages, with matching lip movements.
• You can create an avatar of yourself, with your consent.
• Quick to update: change the script and regenerate.

How it works

1. Sign up in the browser and choose an avatar, or create your own.
2. Paste or write your script.
3. Pick a voice, language and background.
4. Generate the video, then review and adjust.

How hard is it to use?

Intermediate Some set-up, or a little practice, to get good results.

Simple to make a first video. Making avatars look natural, with good pacing and framing, takes some practice.

What it costs

Free plan; paid plans. A free plan with short, watermarked videos. Paid plans add longer videos, more avatars and translation minutes.

Prices change often, so check HeyGen’s own site before you pay.

Watch out for

• Tell viewers when a presenter is AI-generated.
• Only create avatars or voice clones of people who have agreed.

Your data

Making a personal avatar means uploading your face and voice. Read how the maker stores and uses them before you start.

HeyGen doesn’t offer UK data storage, so check where it keeps your data before you share anything private or about other people.