Tidio

What it does

Tidio adds live chat to your website, with an AI agent that answers common customer questions on its own and hands harder ones to a person.

It is aimed at small online shops and service businesses.

Why use it

• Answers customers at any hour, without hiring.
• The AI learns from your own FAQs and website.
• One inbox for chat, email and social messages.
• Quick to add to Shopify, WordPress and other sites.

How it works

1. Sign up and add the chat widget to your website.
2. Give the AI agent your FAQs, policies and website content.
3. Test it with real questions, and correct its answers.
4. Set when conversations hand over to a person.

How hard is it to use?

Beginner Easy to start. You need an account, not any technical know-how.

Adding chat is quick. Teaching the AI well takes an afternoon of testing with real questions.

What it costs

Free plan; paid plans. A free plan for basic live chat. Paid plans add the AI agent, priced by the conversations it handles.

Prices change often, so check Tidio’s own site before you pay.

Watch out for

• Test the AI’s answers on refunds and complaints before going live.
• Costs rise with conversation volume. Watch the AI usage.

Your data

Tell customers when they are chatting with AI, and say in your privacy notice that chats are processed by a third party.

Tidio doesn’t offer UK data storage, so check where it keeps your data before you share anything private or about other people.