AI tools, tested and unjargoned
Plain-English verdicts on 135 tools, a level for each one, and deals for readers.
Best AI tools for marketingRanked by our editors · updated 6 Oct 2026
| Tool | Best for | Level | Price | Our verdict |
|---|---|---|---|---|
| BBrevoEmail, text message and WhatsApp marketing with a simple CRM, formerly called Sendinblue, with AI writing help. | Affordable email marketing | Beginner | Free plan; paid plans | Being tested |
| BBufferPlans and schedules posts for your social media accounts in one place, with an AI assistant for ideas and captions. | Small businesses posting regularly | Beginner | Free plan; paid plans | Being tested |
| HHootsuiteSocial media management for teams: scheduling, an inbox, listening and reports, with OwlyWriter AI for posts. | Teams managing many social accounts | Intermediate | Paid plans; free trial | Being tested |
| HHubSpotCRM with tools for marketing, sales and customer service, and Breeze, its AI, built in. | Growing businesses tracking customers | Intermediate | Free plan; paid plans | Being tested |
| JJasperAI writing platform for marketing teams that keeps content in your brand’s voice across campaigns. | Marketing teams writing at scale | Intermediate | Paid plans; free trial | Being tested |
| KKlaviyoEmail and text message marketing for online shops, using your store’s data, with AI to help write and target it. | Online shops sending email and texts | Intermediate | Free plan; paid plans | Being tested |
| MMailchimpEmail marketing for small businesses: build a list and design and send newsletters, with AI help to write them. | Newsletters for small businesses | Beginner | Free plan; paid plans | Being tested |
| MManychatAutomates replies to Instagram, Facebook Messenger and WhatsApp messages and comments, with AI options. | Answering Instagram messages automatically | Beginner | Free plan; paid plans | Being tested |
| MMetricoolPlans, schedules and reports on social media posts and ads in one place, with AI help for captions. | Small businesses tracking social results | Beginner | Free plan; paid plans | Being tested |
| SSprout SocialSocial media management for businesses: publishing, a shared inbox, listening and detailed reports, with AI help. | Teams that need strong reports | Intermediate | Paid plans; free trial | Being tested |
Prices change often, so check the maker’s site before you buy. Featured partners and category sponsors pay to appear and are always labelled; they cannot buy or change a verdict. Some links to tools earn us a commission, which never changes a verdict or a ranking. Our advertising policy. Make an AI tool? List it in the portal.